The Best Gift is One That Gives Back

We love the holiday season at Greenlight. It’s a time when families have thoughtful conversations about what they’re thankful for. Many talk about the importance of generosity and reflect on our responsibility to give to those less fortunate. Some families offer their time to support noble causes and give back to their communities. Some choose to make donations to nonprofits.

Throughout this Thanksgiving season, we encourage you to share with your kids the gift of giving. 

Generosity is part of human nature. And it leads to happier lives.

A research study published in the Journal of Experimental Child Psychology in 2015 explored generosity in toddlers by putting a container of marbles at shared tables to see how their children would distribute the marbles. Most of the time, the kiddos would distribute their marbles equally. 

In another variation of the study, toddlers were given separate trays and the researchers randomly distributed the marbles between them. In situations where a child was given more marbles than their partner, one-third of the time, the lucky toddler with more marbles would give up their extra marbles to their partner to even the score.

A different study by the University of Zurich in 2017 found that generosity actually makes people happier, even if they only give a little. 

Choose your way to give.

Ashley Noto, Greenlight’s SVP of Product and Analytics gave us a look inside how her family gives back during the holidays: “With all the gifts from friends and family during the holiday, I think it’s also a great opportunity to celebrate the joy of giving with my kids,” she said.  “At the beginning of the season, we adopt a family in need. We all contribute earned allowances and participate in buying items for the family. As the season comes to a close, my kids give back — either a toy or a portion of gift money they received — to a charity of their choice.”

There are many different ways kids can share their generosity and give their time, effort or money! 

  1. Time: Choose an organization to volunteer with as a family. Volunteermatch.org is a great place to identify opportunities to donate your time. You can even search by different causes.
  2. Unwanted items: Involve your kids by encouraging them to clean their closets and donate old clothes to local organizations.
  3. Toy or food drives: Many schools and local businesses run toy and food drives around Thanksgiving to give to those less fortunate. 
  4. Money: Donating money helps enforce lessons in budgeting with kids while instilling the importance of generosity. 

Set monetary donation goals.

In anticipation for the holiday season, work with your kids to set individual or family donation goals. As your kids are gifted money for the holidays, work with kids to put funds back for an end-of-year donation. 

  • Allocate a percentage of allowance payouts into your kids Give accounts which can only be used with charitable organizations. 
  • Create a Greenlight Savings Goal to help kids track progress toward a larger donation. Did you know that kids who set saving goals save 29.5% more than kids who don’t? Have your kids research their favorite charitable organizations — ones they identify with the most. If you need someplace to start, these are the 3 most popular organizations for Greenlight kids.

It’s always important to remember the power of the collective. Even the smallest donation is part of a much larger community of givers.

Rewarding generosity.

It’s also important to reward your child’s generosity. Praise them for contributing to causes larger than themselves and weave giving back into regular conversations. You’ll notice how naturally these conversations emerge – whether it’s an ill classmate in need or a school-sponsored food drive.

At Greenlight, we are proud to celebrate generosity. In December, we have some special things planned to encourage the giving nature of Greenlight kids and reward them for their efforts. Stay tuned!

Give with Greenlight!


Sign up for Greenlight today to encourage giving. 

How to financially prepare your kids for back-to-school season

Parents aren’t the only ones pulling out their wallets for back-to-school season. According to a 2019 survey from the National Retail Federation, teens are spending an average of $36.71 of their own money and pre-teens an average of $26.40. 

This year, your back-to-school budgeting may be a little different (okay, a LOT), but one thing remains the same: A new school year means new costs. Which also means new opportunities for your kids to learn about money. Follow along for our tips on getting your kids ready for the upcoming school year!

Plan beyond the school supply list

School supply list with pencil and ruler

Back-to-school budgeting brings up a lot of conversation about school supplies for the first day, but what about the whole school year? When you sit down and talk to your kids about their school supply lists, you may want to chat about other expenses that might pop up throughout the year. Here are a few to consider:

  • Sports
  • Yearbooks
  • ACT/SAT study materials
  • Lunch money 
  • School pictures

Shifting over to a virtual learning environment? Some of the usual expenses may go away this year, but you should be ready for new ones. Think: Virtual classroom decorations, new desks and high-powered laptops.

Talk about back-to-school deals

Love a good BOGO deal? So do we. But your kids may not understand how much it matters to score a good deal — especially during a busy retail season like back-to-school season. 

As you probably know, smart shopping means looking for deals, shopping early and doing research before buying. To get your kids into these habits, try comparing prices online and showing them how to find discounts. Bonus: Help your kids make savings goals throughout the school year. They can do this with their Greenlight app

Separate wants from needs

Trade-off decision about spending extra on pizza delivery

Coming up with a back-to-school budget is a great time to talk about wants and needs. If your kids have a school supply list from their teacher, use it as a guide. If not, it doesn’t take too long to come up with one yourself — or use a quick start list of common items by grade

Go through your kids’ school supply lists one by one. Talk about each item and whether it’s a must-have or a nice-to-have. Then, decide how they (or you) would like to budget accordingly. Maybe your kids want to splurge on a set of trendy binders but they’re okay with buying cheaper folders and erasers. Or maybe they’d rather save for something else down the line, like a laptop or an iPad. And look at that… they’re already thinking about wants and needs! Piece of cake.

Always come back to learning

Your kids might be excited about the first day. They might be nervous. You might be stressing about setting up a virtual learning environment. Or maybe you’re just not ready to think about any of it yet!
 
Here’s what really matters: Your kids are learning. And we’re not just talking about school. Kids learn by doing chores, deciding how to spend their money and setting savings goals. Just pull up your Greenlight app and let the learning (and fun) begin.

A fresh new look for Greenlight

In 2017, Greenlight started on a bold mission to raise a generation of financially-smart kids. Now, that mission is growing. Because… well, we’re growing.

1 million strong

Earlier this year, we surpassed 1 MILLION kids and parents. That’s more than 1 million of you who…

  • Dreamed up new features for us to build.
  • Reached savings goals (and then created more). 
  • Finished chores on time and earned allowances.
  • Chuckled at our corny jokes. 
  • Gave money to charities.

And throughout it all, it’s the 1 million of you who inspired us to keep reaching for new milestones.

Fun, fresh and new

We thought a lot about how we could celebrate you, be better for you and evolve the Greenlight you know and love.

As a team, we decided it needed to be big. It needed to be new. 

So we came together to imagine a new brand — a brand that can be there for every first, every birthday, every transition and every milestone. A brand that inspires your trust and is there to celebrate every little joy of being a parent.

Today, we’re so happy to introduce you to the new look for Greenlight, as we take on an even bigger mission: to shine a light on the world of money for kids and parents.

What changes?

Starting today, the new look and feel will take over our website, social media, emails and more with (minty) fresh colors, a new logo, fun patterns and delightful photos that reflect our vibrant community of families.

What’s next? Stay tuned. Over time, you’ll see our new look across more and more of the Greenlight universe.

What stays the same?

Us! We’re still Greenlight. We’re just growing up, like your kids do. For now, your app and debit cards will still look largely the same. But, changes are on the way — we’re just getting started!

From our Greenlight team to your family, thank you for getting us here. With 1 million reasons to celebrate — and many more to come — welcome to the new Greenlight.